Fishbrain appoints Stina Granberg as new COO

Fishbrain is thrilled to announce our newest team member, Stina Granberg, who will be joining as the new Chief Operating Officer. Stina will support the Fishbrain management team in executing Fishbrain’s vision of making anglers’ fishing dreams come true, today and tomorrow. The entire team is excited to have her on board.

More about Stina: 

After her engineering studies, Stina started her career at Puma, where, for three and a half years, she was a purchaser, product and key account manager. Stina’s time at Puma then led her to Oriflame Cosmetics, a global cosmetics market leader, where she rose to become Global Procurement Manager. It was in this role that Stina first became responsible for major decision making, such as developing a new business unit, long-term sourcing strategy, managing company-wide projects, and a raft of other initiatives. 

Klarna came next. Stina spent almost four years at the stalwart of the global startup community, where she was responsible for exceptionally central company missions such as customer experience, customer journey, process and system development, and operational excellence. 

From Klarna, Stina joined Bambora. She joined as Head Of Operations Global Acquiring before being promoted to Chief Operating Officer. In her time at Bambora Stina was responsible for risk operations, merchant underwriting and boarding, fraud and dispute management, customer service and tech support, as well as logistics. After the acquisition by the global payments company Worldline in November last year, Stina was appointed to lead operations for Regional Businesses, serving more than 30 markets with more than 750 people.

From Stina herself:

“Fishbrain is the definitive Nordic startup success story and I am so happy to join the company at this exciting juncture. I have always been impressed by the continued success of the company, as Fishbrain is always going from strength to strength, and I am looking forward to getting stuck in and contributing to its growth and future progress. I am especially excited about getting to know the Fishbrain community - 13 million and counting - as the company widens its offering.”From Johan Attby, Fishbrain CEO:

From Johan Attby, Fishbrain CEO:

“Fishbrain has celebrated lots of wins in recent history - passing 13m users, another successful funding round - and key to this being sustained is finding and hiring the absolute finest people. Stina’s background and experience will be invaluable to the company’s growth and exciting plans for 2022 and beyond.”